MVP (Minimum Viable Product)

An MVP is like baking a cupcake instead of a full cake to test a new recipe—you gather feedback on the cupcake before committing to the entire cake.

A startup releases a basic version of its app with core features to test user interest and gather feedback before investing in full development.

MVPs allow businesses to test their ideas with minimal investment, reducing the risk of building a product that users don’t want.

MVPs can save time and money by validating product ideas early, leading to more informed decisions and better product-market fit.

• Use Case 1: Testing a new business idea or product in the market before committing significant resources.
• Use Case 2: Gathering user feedback on core features to guide further development.
• Use Case 3: Reducing the risk of failure by iterating on a basic version of the product based on real user input.

Focus on the core value proposition; gather and analyze user feedback; be prepared to pivot or iterate based on feedback.

Including too many features in the MVP; ignoring feedback; delaying the release of the MVP in pursuit of perfection.

User engagement, feedback response rate, customer retention.

Lean Canvas, prototyping tools like Figma, user feedback platforms like Typeform.